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Minuteman Press of Glen Burnie
119 Roesler Rd
Glen Burnie, MD 21060
Phone: 410-590-5555
Contact Us

9:00am - 4:30pm

Minuteman Press of Glen Burnie
119 Roesler Rd
Glen Burnie, MD 21060
Phone: 410-590-5555
Contact Us

9:00am - 4:30pm

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High-quality products. Timely service. Competitive prices.

You can expect these and more when you partner with Minuteman Press for your design, printing and marketing needs.

Featured Products / see all products and services

  • Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • Whether you need a simple one-color design or multi-color with foil embossing, we'll deliver personal and professional stationery you will be proud to use.

  • Flyers are the perfect way to grab attention and promote your brand, especially when created and produced by our professional staff.

  • Think of us as your marketing partner. We'll help you produce and distribute a brochure that promotes your product, reinforces your brand and boosts sales.

  • A simple postcard could be your next big marketing piece. Let us help you create one that gets noticed, read and remembered.

  • If looking professional is important, then dressing up your documents in quality presentation folders is a must. It can even increase your odds of landing a potential client.

  • With a branded, custom-printed calendar, you can keep your company in front of your client all year long.

  • Whether you have your own concept and design or you need assistance getting started, our team will create direct mail pieces that get results.

  • Choose the gift that keeps on selling. Selecting the right product from our extensive list of promotional products can provide a great return on your investment.

  • We print a wide selection of labels and stickers for a variety of purposes with unlimited designs.

  • Producing a catalog, journal or newsletter is never an easy task, but with guidance from Minuteman Press, you'll end up with a product that you are proud to distribute.

  • A professionally designed and printed menu can be one of the most cost effective and potentially profitable investments that a restaurant can make. Let us help you with yours.

  • Regardless of the size of your business, we have the styles and expertise to design forms and checks that are right for your company.

  • Organize your materials with professionally designed, custom-printed binders and tabs.

  • Did you know that using variable data can potentially increase your ROI 5-10 times more than traditional direct mail campaigns?

  • Eye-catching, colorful door hangers can be an effective way of getting someone's attention while delivering your message.

  • Broadcast your message and attract new customers with affordable rack cards that are sure to grab attention.

Welcome to Anderson Minuteman Press!

With over 25 years of commercial printing experience in Central Maryland and beyond, Anderson Minuteman Press of Glen Burnie, MD has the knowledge, tools and experience that you can rely on. We pride ourselves in providing careful, personalized service to every client.

May 14, 2018

Should Your Business Have a Mobile App?

As a small business entrepreneur, part of your job includes keeping up with the latest trends and information in marketing. And what’s been the latest hubbub for the 21st century? If you guessed smartphone, you are correct. And of course, you can’t have the smartphone without… you guessed it again, apps.

Apps have been around for as long as smartphones, and play an integral role in marketing for a business. Since the Pew Research Center found that 77% of Americans now own a smartphone, apps are pretty important in today’s modern marketing. Even App Annie predicts that by the year 2021, the app economy worldwide will hit an enormous $6.3 trillion. What does this mean for you?

While you might think an app is only for large businesses like Walmart or Amazon, you could not be further from the truth. Small businesses, online businesses and even nonprofit organizations have all developed apps to help further their marketing efforts and reach out to consumers on a personal basis. Which brings us to the question: should your business have a mobile app? Today we dive in and explore some of the reasoning behind having—or not having—a mobile app for a small business.

1. Identify your target audience.
Before you build an app, identify your target audience. According to comScore, the best way to reach consumers aged 18-35 with a business is via an app. Approximately ⅔ of millennials (65%) are excited about new apps, wish they could do more with the apps they have (66%) and are constantly looking for new apps (70%). While these are definitely notable numbers, consumers aged 35 and older have levels roughly half that of millennials.

Which means if your business targets an older demographic, a mobile app might not be the best way to reach them. Consider your ideal customer—age-range, mobile-orientation, demographic, etc. Does your target audience consistently use their smartphones and apps? If so, then building a mobile app might be the right step.

2. Consider your goal.
Next, consider your goal with the app. Building an app just to have one probably isn’t a wise business decision, so what do you want to accomplish with the app? A dedicated mobile app can serve a variety of purposes in assisting current and future customers. Not only can it introduce new customers to the business, but it can also help make the relationship process smoother between the business and existing customers—for instance, ordering made simple through an app.

A well-designed app makes all relevant information, products and services available at the touch of a button for your customers. If this is your goal, than an app could be a good move. If you’ve already accomplished this process, then an app might not work as well.

3. Examine the ROI.
As with any business decision, examine the return on investment when it comes to creating a mobile app. Obviously, building an app can take time and money, something which a business might not be able to afford if the return isn’t substantial. In 2016 alone, global mobile app revenue was $88 billion. That’s a pretty large number to take into consideration.

Mobile apps can increase a business’s visibility, connect personally with customers, improve engagements, build a better user experience and ultimately increase revenue. These are all enormous benefits. However, if your business isn’t ready for an app or doesn’t genuinely need it, then an app might not provide much return at all. Carefully examine any of the potential ROI an app can provide before investing in development.

Smartphones and mobile apps are definitely the future of marketing, but should your business get on board? Consider your audience, goal and ROI before diving into the deep end. No matter what you decide on a mobile app, use marketing to expand your reach and grow your business.